Interior of a modern car showroom with high ceilings featuring an array of white accoustic baffles. Three cars are on display, one in the foreground and two slightly behind it to the left. The floor is polished concrete, and large windows allow natural light to fill the space. In the centre, there is a red rectangular seating area with two round black stools. The showroom appears spacious and designed to highlight the vehicles for sale.

Louda Auto showroom

Project: Louda Auto showroom

Segment: Additional areas

Country/city: Czech Republic, Prague

Architect: Archicraft s.r.o., Senior Architect Tadeáš Hlaváček

Ceiling installer: Futura Czech s.r.o.

Photographer: Lukáš Legierski

Production year: 2024

The Louda Auto project in Prague, designed by Archicraft s.r.o. under the guidance of Senior Architect Tadeáš Hlaváček, presents a refined and modern space that elevates the customer experience. As a significant seller of new vehicles, Louda Auto’s facility reflects its leading position in the automotive industry. The project’s design enhances both the sales and service experience, providing a sophisticated environment for all visitors.

In the specific context of the showroom, concrete walls and high ceilings initially caused excessive reverberation, prompting the installation of free-hanging Ecophon Solo™ Baffle. These were chosen in two colours — Dark Diamond and White Frost — to both optimise acoustics and complement the showroom's modern design.

Additionally, Ecophon Solo™ Baffle were installed in the canteen and reception area to improve sound quality and create a more pleasant environment. They also feature in hallways to reduce echoes and control sound reflection, contributing to a quieter and more comfortable experience in each of these spaces.